Keyword : Advertising

No support from govt, says ad veteran Sam Balsara

Advertising veteran Sam Balsara has lamented the lack of support from the government to the industry and said that it has completely ignored the sector. Balsara, the founder, chairma

Trends in Advertising: A Governance Now Roundtable

It is time for digital media to convert impressions to GRPs (gross rating points) to get measurement numbers. An advertiser is entitled to know the content where their ad is placed. These were amon

Visionary Talk: Amitabh Gupta, Pune Police Commissioner with Kailashnath Adhikari, MD, Governance Now


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