Email (83 percent) and social networking (77 percent) are the most preferred activities on mobile internet
GN Bureau | January 3, 2013
Even as mobile subscribers base has witnessed a decrease in past few months, the usage of mobile internet has steadily increased. Around 165 million people will be using mobile internet by 2015, according to a report by Internet and Mobile Association of India (IAMAI).
The report said that there were 78.7 million mobile internet users in 2012. Out of this, 76 million users accessed internet through mobile phones and rest 2.7 million users accessed internet through dongles (2G, 3G or high sped data card).
Interestingly, there were just 4.1 million mobile internet users in the country in March 2009. Accordign to Telecom Regulatory Authority of India (TRAI), India currently has close to 904 million mobile subscribers.
A key finding of the report is that an average customer spends close to Rs 200 on internet, which according to industry experts, is a healthy sign. Experts say that data services (via internet) will be a major source of revenue for the telecom industry, which has been strugling with steep fall in revenue from voice (calls). The internet expense constituted 40 percent of the total expense.
Email (83 percent) and social networking (77 percent) were the most preferred activities over mobile internet. In terms of frequency, email, social networking, app store and search were accessed by the users on a daily basis.
The study was conducted in 31 cities across the country.
According to periodical reports of TRAI, while there is a decline in the subscriber base in urban areas, a gradual increase has been noticed in rural areas. Thereby, the rural subscribers will form a significant chunk of the total mobile internet subscribers base.
Availability of content and applications in local language, which is currently inadequate, will be a major driving factor of mobile internet. Given the next phase of growth of mobile internet, the demand for localised content is going to soar. Unfortunately, so far it has not caught the attention of government and industry.
This story may sound apocryphal but it was recounted by LK Advani in one of his casual conversations. Talking about Morarji Desai, he said that despite his idiosyncrasies, he was a man of impeccable integrity. To buttress his point Advani recalled this incident: After the Janata Party formed the government
Ministry of railways’ decision of holding the listing of Indian Railway Catering and Tourism Corporation (IRCTC) has exposed its seriousness in listing its public enterprises in stock exchanges. Although the decision was taken one year back, the national transporter does not have a com
The tussle between the Aam Aadmi Party (AAP) and lieutenant governor of Delhi Anil Baijal has entered into its fourth day on Thursday. With no immediate solution to the ongoing ego-tussle, citizens are the mute sufferers. Umesh Sehgal, former chief secretary of Delhi, feels that instead of
As a nervous, young IAS aspirant in 1977, I remember being thrilled to see my name in the newspapers when the list of successful candidates was published. Indeed, I was hoping to be allotted my home state, Kerala, but knew that my rank in the exams did not make that possible. Yet, I cannot deny being a lit
A 16 MW grid-connected solar power plant set up by Bharat Electronics Limited (BEL) was unveiled by defence minister Nirmala Sitharaman at Heavy Vehicle Factory (HVF) in Avadi on June 8. BEL is establishing energy security for the ordnance factory estates under the Viabil
Chaudhary Birender Singh says SAIL is at par with any other international steel enterprise Union minister of steel Chaudhary Birender Singh has said that SAIL is a major contributor of the country’s steel production industry and is foremost in terms of production tech