Vodafone India launches new SMS service to find blood donors

An SMS 'BLOOD' to 55444 will help users find a donor or become a donor

PTI | October 3, 2012



Telecom major Vodafone India on Monday launched a new service on SMS that will allow its customers to find blood donors or become a blood donor through easy search on their mobile phones.

"All the user needs to do is, send an SMS 'BLOOD' to 55444 and find a donor or become a donor by replying as per the instructions in 2-3 easy steps. Search results are narrowed down to the user's pin code," Vodafone said in a statement.

Users will be charged a fee of Re 1 per SMS for the service, which is supported by Innoz (partners of IndianBlooddonors.com), it added.

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