After water, Tendulkar takes up women's cause

Writes to cricket coaches to teach boys right manners

PTI | March 8, 2010



Master Blaster Sachin Tendulkar will now lend help in preventing domestic violence on women.

The International Center for Research on Women (ICRW) in collaboration with the Family Violence Prevention Fund (FVPF), Mumbai School Sports Association (MSSA) and Apanalya and with the financial support from NIKE Foundation launched 'Parivartan'.

'Parivartan' will use cricket as a medium to teach boys how to be respectful towards women which in turn will help reduce violence against women.

The project, on the lines of the famous American programme 'Coaching Boys Into Men' has been endorsed by cricket maestro Sachin.

In a letter to the coaches from 25 schools, from the metropolis, Sachin said, "Winning a match is important for a coach but a big part of the job is helping to develop a solid, responsible young player who is able to become an upstanding citizen."

The cricket legend said, "Parivartan will use India's most popular sport to teach boys how to be respectful towards women and, in turn, help reduce violence against women."

Delhi-based ICRW along with other city-based NGOs aims to cultivate gender equity and reduce gender-based violence.

Comments

 

Other News

Maharashtra adopts hybrid model for Census 2026 data collection

The government has initiated preparations for Census 2026 in Maharashtra, introducing a hybrid approach that combines optional self-enumeration with comprehensive door-to-door data collection to ensure complete coverage across the state.   According to senior officials, the Self-

What the nine Indian Nobel winners have in common

A Touch Of Genius: The Wisdom of India’s Nobel Laureates Edited by Rudrangshu Mukherjee Aleph Books, Rs 1499, 848 pages  

Income Tax dept holds Ghatkopar Outreach on new IT Act

The Income Tax Department organised an outreach programme in Ghatkopar, Mumbai, to raise awareness about the key features of the Income Tax Act, 2025, effective April 1, 2026. The initiative is part of a nationwide effort to promote taxpayer awareness, simplify compliance, and strengthen a transparent, eff

Making AI work where governance is closest to people

India’s next governance leap may not solely come from digitisation. It will come from making public systems more intelligent, more adaptive, and more responsive to the dynamics at the grassroots. That opportunity is especially significant at the panchayat level, where governance is not an abstract po

Borrowing troubles: How small loans are quietly trapping youth

A silent crisis is playing out in the pocket of young India, not in stock markets or government treasuries, but in smartphones of college students and first-jobbers who clicked on the Apply Now button without reading the small print.  A decade ago, to take a loan, you had to do some paperwor

A 19th-century pilgrim’s progress

The Travels of a Sadhu in the Himalayas By Jaladhar Sen (Translated by Somdatta Mandal) Speaking Tiger Books, 259 pages, ₹499.00  


Archives

Current Issue

Opinion

Facebook Twitter Google Plus Linkedin Subscribe Newsletter

Twitter