India growth story: Micromax in top 10 list of world mobile sellers

Emerging markets contribute to the sales of many manufacturers

GN Bureau | August 21, 2015


#micromax   #Samsung   #apple   #Microsoft   #mobile   #Chinese   #india  

It is a Make in India story of a different kind. Indian mobile phone maker Micromax features on the list at the 10th spot with 9.9 million units sold in the April-June 2015 quarter.

Samsung remains the top-selling smartphone brand in the world between the months of April and June, despite having lost market share (21.9% against 26.2% in 2014) to Apple, which gained some ground (+2.4 points of market share) and Chinese manufacturers Huawei (+1.7 points) and Xiaomi (+0.6 points).

In all, Samsung sold 72 million smartphones during this period compared to 48 million for Apple. Huawei (25.8 million), Lenovo (16.4 million) and Xiaomi (16 million) complete the top five.

Meanwhile, Microsoft's market share dipped from 9.9% (43.8 million units) in the corresponding quarter last year to 6.2%, while Micromax registered a rise from 1.9% (8.6 million units) to 2.2%. In spite of its Windows platform accounting for a mere 2.5% of the worldwide smartphone sales, Microsoft's Asha range of feature phones still remains popular in developing world at a declining rate.

According to Gartner, nearly 330 million smartphones were sold worldwide in the second quarter of 2015. Representing a 13.5% increase compared to the same period one year earlier, the numbers nevertheless reveal the slowest progression recorded since 2013.

All models combined (not only smartphones), Samsung has sold 88 million mobile phones across the globe in the second quarter, far ahead of Apple (48 million), Microsoft (27.6 million), Huawei (26.1 million) and LG (17.6 million).

Figures show that vendors, who are focused on the emerging markets, such as Huawei, ZTE, TCL Communication and Micromax, benefited from high demand in these markets, while global vendors such as Sony, Samsung and HTC struggled to achieve growth at the high end of the market.

The worldwide sales of smartphones in the second quarter also grew at the slowest pace since 2013 as sales in China declined for the first time.

Regarding operating systems, Android and iOS together hold almost 95% of all smartphone sales. Google's operating system represents 82.2% of global smartphone sales (-1.6 points) against 14.6% for iOS (+2.4 points). Windows Phone and Blackberry are nowhere near the same figures with, respectively, 2.5% (-0.3 points) and 0.3% (-0.4 points) of the global market share.

Comments

 

Other News

Unlocking India’s women workforce potential

Unlocking India’s women workforce potential Checks and Balances: Geetanjali Minhas discusses challenges in breaking the glass ceiling with three achievers Women, Gender, judiciary, politics, business, law Even though half of India’s population is mad

Pahalgam and after: Is India preparing to hit Pakistan hard?

India, boiling in anger after the brutal killing of 26 tourists in Pahalgam in Jammu and Kashmir by terrorists belonging to `The Resistance Front` (TRF), an offshoot of the Pakistan-based Lashkar-e-Taiba, is preparing for a major offensive against the perpetrators and their handlers across the border. A st

After Pahalgam: “All forces to maintain high vigil”

Recognizing the seriousness of the Pahalgam terrorist attack this week, India has sent out a strong signal to Pakistan to stop supporting cross-border tourism by taking a number of steps including suspending the Indus Water Treaty. The Cabinet Committee on Security (CCS), which is chaired by

How Ayurveda and Yoga can help heal common ailments

Healing Revolution: Defeat 100 Ailments with Ayurveda, Yoga and Lifestyle By Ram K. Sharma Rupa Books, 272 pages, Rs 395

Green cities: A pathway to sustainability

As the world observes Earth Day on April 22, the imperative for sustainable urban development has never been more pressing. Urban areas contribute approximately 70% of global greenhouse gas (GHG) emissions (UN-Habitat Report, 2023). In India, the urban population is projected to reach 800 million by 2050 (

A unique way of looking at nature, at people, at life itself

Another Day in Landour: Looking Out from My Window By Ruskin Bond HarperCollins, 220 pages, Rs 399 Landour is a q

Visionary Talk: Amitabh Gupta, Pune Police Commissioner with Kailashnath Adhikari, MD, Governance Now



Archives

Current Issue

Opinion

Facebook Twitter Google Plus Linkedin Subscribe Newsletter

Twitter