Biyani revolutionises e-biz, eyes Rs 1,000-cr rev in 24-months

Futurebazaar.com revamps its online business portfolio

PTI | October 1, 2010



Diversified Future Group's e-commerce venture futurebazaar.com has revamped its online business portfolio and expects an around Rs 1,000-crore revenue over the next 18-24 months, a top company official said today. The company had ventured into the e-commerce space or online business four-years ago. "We want to revolutionise digital commerce in retail in India. We will be offering the cheapest deals online, which will be 5-10 per cent cheaper here. In the next 18-24 months, we expect an around Rs 1,000-crore revenue for the Group coming in from here," Future Group's CEO Kishore Biyani told reporters at the launch of 'The Battle', the unique physical shopping initiative. The products range from phones, laptops, TVs, apparels, home and kitchen appliances and home furnishings. The Group, which owns the country's largest retail chain Pantaloon Retail, also expects a gross margin of 10-12 per cent from futurebazaar.com over the next two-years. "Just like IPOs are being launched in the market, we will be launching products. We will start with mobile phones first and then have an 'IPO' for other categories every fortnight. There will be a battle to buy the cheapest product," he said. The registration for the cheapest mobile 'IPO' will open this October 15 and close on October 18. Payments for online shopping will be accepted in cards, cheques, cash and Mchecks with an option for cash on delivery as well. However, there will be no restriction on brands and models on the online platform, he said, adding that those who cannot access the Internet can also order over phone. For phone commerce, the company has hired 250 calling agents who will be attending to 40,000 customers per day. Meanwhile, the logistics and back-end part will be taken care of by Future Supply Chain, a subsidiary of the Future Group, which has set up a large warehouse for the same in Bangalore. The Group has so far invested around Rs 100-crore in the entire project and will pump in another Rs 65-crore in the coming months, Biyani said, adding that the services will be available at 16,000 pincodes across 1,600 cities in the country.

Comments

 

Other News

The 7% growth problem: Why the next 7% will be harder

India has become accustomed to hearing the 7% growth number. It is now less a milestone than an expectation. Yet the paradox is becoming clearer: maintaining 7% growth may be considerably harder than achieving it once. India’s real GDP grew 7.7% in FY2025–26, following growth of 6.5% in FY202

The Constitution cannot be altered: Justice Abhay Oka

Justice Abhay Oka, who retired from the Supreme Court in May 2025, has said that the Constitution of India cannot be altered. Explaining the landmark Kesavananda Bharati judgment (1973) on the basic structure of the Constitution, he said, “This is one judgment that has saved democracy in India.&rdq

How the flora and fauna evolved in the Indian subcontinent

Mammals of India  By A.J.T. Johnsingh and P.O. Nameer HarperCollins India in association with Bombay Natural History Society  

India`s renewable race is moving beyond megawatts

When Shell bought Sprng Energy in 2022, India`s renewable energy market appeared to offer precisely what global energy majors were seeking: scale, growth and a place in one of the world`s largest energy transitions. Four years later, Shell is selling the same business to Aditya Birla Group for an enterpris

Nepal Floods: India keeps close watch on the situation

India`s central government has been keeping a close watch on the situation arising out of the flash flood in Nepal on Wednesday. Union home minister Amit Shah spoke with the chief ministers of Bihar and Uttar Pradesh, the two states that share the border with Nepal, regarding the disaster

UPI completes 10 years of digital payments revolution

The Unified Payments Interface (UPI), launched on August 25, 2016 by the National Payments Corporation of India (NPCI) under the regulatory oversight of the Reserve Bank of India (RBI), has completed 10 years of transforming digital payments in India. UPI has emerged as the backbone of India’s digi

Upcoming Conferences



-->

Archives

Current Issue

Opinion

Facebook Twitter Google Plus Linkedin Subscribe Newsletter

Twitter