Educomp forms JV with Zeebo, Lakshya Digital

To sell devices with educational content in India

PTI | January 12, 2011



Education solutions firm Educomp Solutions today said it has formed a joint venture with US-based Zeebo and Lakshya Digital to sell devices with educational content in India.

"Zeebo India, the joint venture firm, will work towards tailoring Zeebo's technology and developing content for school children in India," Educomp Solutions CEO Shantanu Prakash told reporters here.

The partners will make an initial investment of USD 4 million towards the JV firm, he added.

The devices, when connected to television, will offer educational content to school-goers and would work using 3G services. The devices would be available in India in the later half of the year, priced below Rs 5,000.

Apart from partnering with schools for selling the devices, the JV firm will also tie-up with telecom operators and retailers for pushing the devices in the market, Zeebo President and CEO John Rizzo said.

Zeebo is already selling these devices in Mexico and Brazil and has formed a unit, Zeebo China to introduce it in the Chinese market.

Asked about the sales targets, the JV firm declined to comment.

"School children want fun-filled content so that learning doesn't become a task. We would introduce content that would make learning a fun activity," Prakash said.

The JV firm is still working on the subscription model for making available content for people buying the devices.

Users would be able to buy and download new games and applications from its applications store.

Shares of Educomp closed at Rs 499 a piece, up 2.33 per cent from the previous close on the Bombay Stock Exchange.

 

Comments

 

Other News

How the mind can help the body heal itself

Why do some people recover from illness against all odds? Can our beliefs, emotions and consciousness influence the body’s ability to heal? Drawing on over three decades of experience in medicine, research and medical innovation, internationally trained ophthalmologist and author Dr Dinesh Verma ex

1,364 anti-cancer formulations to cost less from today

The National Pharmaceutical Pricing Authority (NPPA), under the Department of Pharmaceuticals, Ministry of Chemicals and Fertilizers, has capped trade margins on the Maximum Retail Price (MRP) of 137 anti-cancer drugs. This was based on the recommendations of an Expert Committee constitute

Who checks the books?

I read about the news about the Coimbatore library over coffee this morning. On the face of it, the headline was about a political ‘war’ between the DMK and TVK. But what stayed with me was something much more important than the blame game behind what had transpired. A writer walking through

Development paradox: Falling poverty miracle and an inequality problem

India’s reduction in poverty over the past decade is a development achievement of considerable significance. The World Bank’s April 2026 ‘India Development Update’ estimates that the share of Indians living below the international extreme-poverty line of $3.00 per person per day i

In Arunachal, a river we call mother

In Arunachal Pradesh, the Siang is not just a river. For many of us, especially the Adi people, it is part of our family. Our grandparents fished in it. Children learned to swim in it. Our farms drink from it. When someone says a huge dam will be built on it, we do not hear the word "project".

A new retelling of the Mahabharata delves into key moments

In a time when every decision carries consequences and questions of ambition, power, loyalty, identity and moral choice continue to shape our lives, Dr. Arun Krishnan’s new book, ‘Mahakshana’ (Penguin India) offers a strikingly relevant retelling of the Mahabharata.  

Upcoming Conferences



-->

Archives

Current Issue

Opinion

Facebook Twitter Google Plus Linkedin Subscribe Newsletter

Twitter