Groupon acquires India's e-commerce portal SoSasta.com

To be re-branded as Groupon India

PTI | January 18, 2011



Chicago-based e-commerce portal Groupon today said it has fully acquired India's SoSasta.com for an undisclosed amount.

Subsequent to the acquisition, SoSasta.com will be re-branded as Groupon India and new product verticals will be added to the portal.

"The new investment in SoSasta will generate employment opportunities nationally...energetic, passionate and innovative resources are required," the company said in a statement.

SoSasta.com that currently provides discount deals in 11 cities in India including Hyderabad, Delhi, Bangalore, Mumbai, Pune, will continue to look at new territories and also focus on expanding more local, hyper-targeted deals to subscribers.

While, Groupon was launched in Chicago in 2008, SoSasta.com was launched in Kolkata last year by Friday Media Pvt Ltd, the statement added.

 

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