Most Indians ready to pay more for genuine software: Microsoft

Genuine products are more secure and stable

PTI | November 19, 2010



Most Indians are ready to shell out more for original software rather than pirated versions, as they feel genuine products are more secure and stable, according to a Microsoft survey.

"More than 75 per cent of consumers in India said they believed genuine software was more secure, more stable and was easier to keep up-to-date," the survey released today said.

Coming against the backdrop of rising software piracy, the survey found many participants were in need of ways to protect themselves from inadvertently purchasing counterfeit software.

Going by the report, 86 per cent of Indians are ready to pay more for genuine software, while 79 per cent feel there is a need to protect themselves from unknowingly buying illegal software.

About 2,000 people in India took part in the survey, which covered more than 38,000 people across 20 countries.

Consumers that had a personal computer and were the primary decision-makers at home on PC/software purchases took part in the survey.

Microsoft India Director (Genuine Software Initiative) Anil Varghese said the survey findings showed that users in India were gradually acknowledging the risks of using pirated or counterfeit software.

"Approximately, 6,000 Indian customers have reported the incidents of pirated or illegal software to Microsoft India in the last two years," he noted.

He pointed out that the number of complaints related to piracy has increased in recent times, which is a good sign of increased awareness among consumers.

As per the survey, 82 per cent of respondents said software companies should do more to stop their products from being counterfeited and 76 per cent believed the government should take more steps to curb illegal software.

In its fight against piracy, Microsoft India is also carrying out various programmes to create awareness among consumers and resellers about the risks associated with pirated software.

For corporate clients, Microsoft conducts software asset management audits to ensure there are no incidents of piracy.

IT services firm Symphony's CIO Vijaya Shaker said the company is using technology to ensure compliance with guidelines against piracy. Symphony is a client of Microsoft.

 

Comments

 

Other News

The 7% growth problem: Why the next 7% will be harder

India has become accustomed to hearing the 7% growth number. It is now less a milestone than an expectation. Yet the paradox is becoming clearer: maintaining 7% growth may be considerably harder than achieving it once. India’s real GDP grew 7.7% in FY2025–26, following growth of 6.5% in FY202

The Constitution cannot be altered: Justice Abhay Oka

Justice Abhay Oka, who retired from the Supreme Court in May 2025, has said that the Constitution of India cannot be altered. Explaining the landmark Kesavananda Bharati judgment (1973) on the basic structure of the Constitution, he said, “This is one judgment that has saved democracy in India.&rdq

How the flora and fauna evolved in the Indian subcontinent

Mammals of India  By A.J.T. Johnsingh and P.O. Nameer HarperCollins India in association with Bombay Natural History Society  

India`s renewable race is moving beyond megawatts

When Shell bought Sprng Energy in 2022, India`s renewable energy market appeared to offer precisely what global energy majors were seeking: scale, growth and a place in one of the world`s largest energy transitions. Four years later, Shell is selling the same business to Aditya Birla Group for an enterpris

Nepal Floods: India keeps close watch on the situation

India`s central government has been keeping a close watch on the situation arising out of the flash flood in Nepal on Wednesday. Union home minister Amit Shah spoke with the chief ministers of Bihar and Uttar Pradesh, the two states that share the border with Nepal, regarding the disaster

UPI completes 10 years of digital payments revolution

The Unified Payments Interface (UPI), launched on August 25, 2016 by the National Payments Corporation of India (NPCI) under the regulatory oversight of the Reserve Bank of India (RBI), has completed 10 years of transforming digital payments in India. UPI has emerged as the backbone of India’s digi

Upcoming Conferences



-->

Archives

Current Issue

Opinion

Facebook Twitter Google Plus Linkedin Subscribe Newsletter

Twitter