The anticipated blood bath in the telecom sector is about to begin. Reliance Industries Limited (RIL) chairman Mukesh Ambani launched the Reliance Jio service at the company’s annual general meeting in Mumbai on Thursday. Giving details of the much anticipated service, Ambani said, “We are calling this the Jio welcome offer.” 

• Starting September 5, voice calls, SMS and roaming services will be free for Reliance Jio subscribers. 
• Reliance Jio data packs will come for Rs 50 for 1GB, that is around 5 paise per MB – “cheapest in the world”.
• The data packs will give access to many premium Jio apps to the users. The premium apps will be free till December 31, 2017. Users will be charged as per data packs after December 31. 
• Around 2.8 million songs, 6,000 movies and thousands of magazines and newspapers will be added for Jio subscribers.
• Jio will not follow the industry practice of blackout days, occasions like Diwali, when free SMS offers are not applicable.
• Students can avail 25% extra discount on data packs by showing their valid ID proofs. 
• Reliance had already rolled out 4G services for a limited number of subscribers - around two million - including its own employees, in the initial test phase.
• India’s biggest profit making corporate house expects that by 2017 it will cover 90 percent of country’s population. Reliance Jio is currently present in 18 cities and towns and 2 lakh villages.
• With the launch of Jio, India’s rank among cellular country users will shoot up to the top 10 list. 
• To protect their own turf, the existing telecom service providers have heavily cut down data charges. Airtel has reduced the price of 4G data by 80 percent, Vodafone and Idea Cellular by 67 percent. Until now consumers paid Rs 250 for one GB data on an average.