Sheila Dikshit and the price of political publicity

Lokayukta’s penalty order should set a precedent and stop misuse of our money

ashishm

Ashish Mehta | May 23, 2013




Delhi’s lokayukta, justice Manmohan Sarin, has been doing a commendable job. In a series of interventions in recent months, he has shown what a lokayukta, or the proposed lokpal, can do to clean up the mess politicians often create.

The latest from his office is a recommendation to the president that chief minister Sheila Dikshit be cautioned and advised to reimburse Rs 11 crore of public funds spent on government advertisements.

Acting on a complaint from former Delhi BJP president Vijender Gupta, justice Sarin found that public money was used to fund an advertisement campaign in the run-up to the 2008 assembly elections and recommended that Dikshit reimburse half the cost spent on it.

This should set a precedent.

As senior advocate HS Phoolka, who appeared for Gupta, told the Indian Express, "This is for the first time that a lokayukta in India has recommended action against a CM for misuse of public exchequer for a political campaign through government advertisements."

Moreover, according to Phoolka, the lokayukta has also recommended “framing of guidelines for publication of government advertisements regarding developmental works and incorporating safeguards to prevent misuse of public funds”.

That is the most heartening part of the story. Full-page and multi-page newspaper advertisements and hoardings, with one or more photos of chief ministers and union ministers, have become so common that we have come to accept it as part of life, nothing worth questioning.

Sheila Dikshit is, in fact, less guilty on this count than many of her counterparts in other states. In Delhi, half the bus stops have large panels with some message from the CM without photographs. Cross over to Noida and during the Mayawati regime her face was everywhere.

In Gujarat, the entry point of every village and every state transport bus, and at least one hoarding in every town, has the benign, smiling face of the chief minister. On Wednesday, Mamata Banerjee finally joined Jayalalithaa in placing a two-page advertisement on completion of two years of her government.

And, of course, this month the UPA has decided to spend Rs 180 crore of our money to tell us about its achievements. This is not to mention the anniversary ads commemorating the memories of the great departed leaders who are otherwise in public consciousness only for things like the anti-Sikh riots or Bofors scam.

But, then, if there is a department for publicity – DAVP for the centre and its counterparts in the states – what else is expected from it? What originally was expected from them was public service/awareness campaign – for example, awareness drives of the ‘we-two-our-two’ children variety in old days and the polio vaccine campaign in recent years. But given the way our governments work, they were bound to be reduced to sarkari PR shops (and some states have now even outsourced this to private PR shops).

Lokayukta justice Sarin’s recommendation of framing of guidelines must be followed up. It remains to be seen, however, who will.

Comments

 

Other News

Food inflation: Not a macroeconomic statistic but a developmental indicator

India`s retail inflation shows a reassuring picture at first glance. According to the latest data, Consumer Price Index (CPI) inflation edged up to 4.38% in June 2026 from 3.93% in May 2026, but continued to remain within the Reserve Bank of India`s (RBI) target band of 4% (+/- 2%). However, beneath this

Skin in the game or masterful market timing?

When a company founder opens their personal chequebook to buy shares in their own business, stock markets usually applaud. To the average retail investor, it feels like the ultimate vote of confidence, a sign that the people running the show have real skin in the game and believe brighter days are ahead.

India’s freedom struggle was shaped by wider Asian political thought

As we mark 80th anniversary of independence, ‘Asianism and the Fall of Empire’ (HarperCollins India) by historian Mithi Mukherjee offers a new perspective on Ind

What is colonialism? A relook at modern history

The Chromatic World Order: The Fiction That Rules Our World  By Sajid Mohamed Aakar Books  

Monsoon session of parliament adjourns sine die

The Monsoon Session, 2026 of Parliament which commenced on July 20 was adjourned sine die on Thursday. The session provided 19 sittings spread over a period of 25 days.   During the session 11 Bills were introduced in Lok Sabha and 2 Bills were introduced in Rajya Sabha. 12 B

Consumer Justice at a Crossroads

Over the past four decades, India`s consumer protection landscape has undergone a remarkable transformation. What began with the Consumer Protection Act, 1986 as a simple mechanism to empower ordinary citizens has evolved into a comprehensive framework capable of addressing challenges ranging from mislea

Upcoming Conferences



-->

Archives

Current Issue

Opinion

Facebook Twitter Google Plus Linkedin Subscribe Newsletter

Twitter