New year and the run of gift horses

Timely thoughts of our columnist...

sureshmenon

Suresh Menon | January 2, 2012



There are two causes of dread in the gift-giving season. One is, gosh! What do I gift dear so-and-so, and its cousin, gosh! I hope dear so-and-so doesn’t give me that useless gift again. Then there is that unanswered philosophical question: when does the statute of limitation on the New Year end? Do you still stick out a hand, widen your eyes, put on a smile and wish everyone you meet a ‘Happy New Year’ on January 31st, for example?

In the spirit of the season, the temptation to reuse and recycle gifts is strong, which means I can take the dreaded gift from A and gift it to B taking care only to see that the label is changed.
Most people consider gifting me a book a safe bet – a salesgirl at a local bookshop has made her reputation by selling me books that “no one else will buy”. But it is the ties and lamp shades and shirts and CDs that cause the biggest problems. I once gave away a shirt to my driver who wore it while driving a guest – the one who had gifted me the shirt – home from the airport. That was embarrassing enough, but what made it worse was that the guest was wearing an identical shirt!
There is a lovely story of George Bernard Shaw finding in a second hand bookshop a book he had gifted a friend with the words, ‘To _, with esteem’. He bought it and presented it to the same friend with, ‘To _, with renewed esteem…’

Francis Bacon’s advice on books applies equally to gifts. You know, the one about being swallowed, chewed and digested. What he forgot to mention however (about both books and gifts) is that most are to be recycled. The gifting season is a wonderful opportunity to get rid of unwanted stuff cluttering your rooms. As any marketing person will tell you, it’s all in the packaging.

I have decided not to buy too many gifts this year, but will invest instead in gift wrappers and labels. I shall then play the role of a post box, as two total strangers give each other gifts through me. There is probably a Valhalla where unwanted gifts finally come to rest. But before that, they must pass through as many hands as possible. Circulating gifts is a gift.

But what of the statute of limitation? If January 31st is too late, then surely there must a cut-off date? January 30th? January 28th?

Should there be a gradual change in the physical response? I mean, you cannot really hug and kiss and slap someone on the back till 11.59pm on say, January 14th and then a minute later refuse to do any of these things and settle instead for a nod of the head or a gentle upturn of your lower lip. Some parties go on into the middle of the month, but by then it has occurred to most people that the new year has arrived, and no amount of pretending to welcome it on the night of January 14th is likely to change things.

Perhaps by January 10th, there should be no more hugging, air-kissing, hair-tousling or back-slapping. But you may continue to shake hands and say, “Have a nice year.” Here’s a time-table that might be useful:

January 9th: By this date, there is no compulsion to begin every telephone conversation with ‘Have a nice year’ – unless you are speaking to a relative who has been in prison for about a decade and who has just managed to find a telephone to make a call to you.

January 7th: You may still boast about all those wonderful things you did on the night of December 31st which reminded you of the person you were a decade ago, but no new year greetings unless the other person says it first.

January 5th: You are allowed to wish the other person first, but if he or she doesn’t respond you have the right to say, “And may you be forced to watch re-runs of Friends a hundred times this year.”

January 3rd: Leftovers from the December 31st party usually last till this date because no one bothers to eat on the day. Many countries consider this the official cut-off date, and refuse to use the words ‘new’ and ‘year’ in the same sentence from now on. Citizens of these countries look foolish going around saying ‘Happy’, from January 4th.

Comments

 

Other News

What is colonialism? A relook at modern history

The Chromatic World Order: The Fiction That Rules Our World  By Sajid Mohamed Aakar Books  

Monsoon session of parliament adjourns sine die

The Monsoon Session, 2026 of Parliament which commenced on July 20 was adjourned sine die on Thursday. The session provided 19 sittings spread over a period of 25 days.   During the session 11 Bills were introduced in Lok Sabha and 2 Bills were introduced in Rajya Sabha. 12 B

Consumer Justice at a Crossroads

Over the past four decades, India`s consumer protection landscape has undergone a remarkable transformation. What began with the Consumer Protection Act, 1986 as a simple mechanism to empower ordinary citizens has evolved into a comprehensive framework capable of addressing challenges ranging from mislea

Doctors, experts call for ban on junk food ads, mandate warning labels

More than 30 doctors, medical scientists and public health professionals have urged the government to take decisive action against the aggressive advertising and marketing of junk food, calling for a watershed ban on advertisements for foods high in fat, sugar and salt (HFSS) and ultra-processed foods (UPF

Asiatic Lion population rises from 523 in 2015 to 891 in 2025

On World Lion Day 2026, environment, forest and climate change Minister  Bhupender Yadav celebrated India’s remarkable journey in lion conservation and reaffirmed the country’s unwavering commitment to protecting wildlife and biodiversity.   In a post on soc

Railways imposed ₹5.13 crore fine for food quality and hygiene violations

Indian Railways serve about 58 crore meals every year on an average. About only 0.0008% food quality related complaints are received on average. Based on complaints during the last three years, appropriate penal actions have been taken by IRCTC. Such actions include imposition of fines amounting to ₹5.13

Upcoming Conferences



-->

Archives

Current Issue

Opinion

Facebook Twitter Google Plus Linkedin Subscribe Newsletter

Twitter