Should advertisers take the nation for a ride?

GN Bureau | November 1, 2012



Most newspapers on Wednesday carried out a news item about a 21-year-old Gauri Bhonsle, an NRI from London, who had gone missing. She was supposedly rescued in Saharanpur on Tuesday but it later turned out that the news was hoax and close to the storyline of a television serial to be launched soon. In the serial, an NRI girl by the same name has gone missing from London. According to the report in The Indian Express, Gauri went missing on October 15 on her way to board a train for Malda, from Old Delhi railway station. While the media and police are blamed for causing the confusion, should advertisers not be blamed also?

Do you think advertisers should be allowed such stunts to launch a serial?
 

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