Theatre of the absurd: televising Kejriwals at home

Dear Mr Kejriwal, we need to look up to you, not have you as good neighbour Sam

bikram

Bikram Vohra | January 6, 2014



If Arvind Kejriwal has to take a public vote for every decision he takes, he is going to paint himself into a corner. Against the background over the weekend controversy over the house allotted to him, and his dithering over it and his incessant blather about spartan living, it seems aspiration is a bad word in Delhi these days. Denial seems to be style of the moment. Don’t buy a car, get out of it and walk if you are a good man. Any striving is now suspicious.

And yet, watch this news feature on the Kejriwal family on the TV. Arvind lying on a simple cot. Arvind‘s brow knotted in fierce concentration as he stares at the computer screen. Arvind tossing and turning on the same cot as he wrestles with the weight of power. His wife, cooking on a two ring stove. Don’t they have a maid? Like an Amol Palekar movie with Deepti Naval.

So touching. So simple, so delightfully ascetic, Mohandas Gandhi come alive.

But think of it. The Kejriwals invited the TV crew in. Those peeps set the stage and did sound tests and lighting. They had cables slithering all over the place.

Testing, testing, one, two three.

Then they asked him to lie down on the cot. Sir, please arm over forehead, good, good, more light, here, here, camera one, take two. Two takes, three takes, better angles, more empathy, better expression, cut. Then they allowed a camera crew into their kitchen where this lady stood with her mike and we watched Mrs Kejriwal make din din and this was theatre at its worst.

Window dressing and disturbing. No one minds candid shots of newsmakers taken at the spur of the moment and marketed. But a rehearsed domestic invasion of your home and hearth to underscore your simplicity is a matter of concern because it just is.  This is not simple. In fact, it’s worrying that you could allow the orchestration.

What terrible PR. Who is advising him to do this sort of stuff.

Sir, you are an IIT graduate, now the chief minister of the capital of a country of 1.2 billion people. Live a little...we need to look up to you, not have you as good neighbour Sam. Lead from the front, not from the ranks.

 

Comments

 

Other News

UPI completes 10 years of digital payments revolution

The Unified Payments Interface (UPI), launched on August 25, 2016 by the National Payments Corporation of India (NPCI) under the regulatory oversight of the Reserve Bank of India (RBI), has completed 10 years of transforming digital payments in India. UPI has emerged as the backbone of India’s digi

Here’s an I.D.E.A. for career growth and success

Success in today’s professional organisation is no longer solely determined by academic qualifications, technical expertise or years of experience. While these attributes do matter, organisations increasingly value individuals who demonstrate the right mindset and behavioural qualities. The ability

PM interacts with CEOs, founders of space startups

Prime minister Narendra Modi interacted with CEOs and Founders of 20 Space Startups at Seva Teerth on Friday.   CEOs of leading companies in the space sector working in diverse fields ranging from building rockets and reusable semi-cryogenic launch vehicles, avionics, satelli

From one cow to a dairy business

In 2012, Anita Dash wasn`t dreaming of building a dairy brand. She wasn`t studying business models or planning market expansion. Like countless mothers across India, her focus was on something much simpler: giving her children a better future.   At the time, her most valuable

Ethanol blending: The two sides of a story

India`s crude oil consumption is estimated to be around 88.5% imported from abroad. This one single figure is also responsible for why ethanol has become both an economic strategy and fuel policy at the same time. In an economy like India, which depends so heavily on foreign oil, any increase in internat

Food inflation: Not a macroeconomic statistic but a developmental indicator

India`s retail inflation shows a reassuring picture at first glance. According to the latest data, Consumer Price Index (CPI) inflation edged up to 4.38% in June 2026 from 3.93% in May 2026, but continued to remain within the Reserve Bank of India`s (RBI) target band of 4% (+/- 2%). However, beneath this

Upcoming Conferences



-->

Archives

Current Issue

Opinion

Facebook Twitter Google Plus Linkedin Subscribe Newsletter

Twitter