In a bid to register its third consecutive win in 2013 assembly polls in the state, BJP will reach the doorsteps of rural folk in Madhya Pradesh.

"To win the 2013 assembly elections for the third time in succession, we have rolled out a new plan for this year," state BJP president Prabhat Jha said after his party's two-day state working committee meeting concluded here.

"Our 30,000 strong leaders, office bearers and workers will camp in rural areas for 10 consecutive days and nights at villages to establish a strong bond with the rural folk this year, Jha said.

He said, 30,000 people including 10,000 women and BJP yuva morcha members will make themselves abreast with the rural people's problem.

Jha said special training camps would be organised for party's office bearers before they reach out to the masses with a strong message against the UPA government over the scams which had been unravelled in the country.

The state BJP president said his party will focus on 84 assembly segments and 13 lok sabha seats where it fought elections unsuccessfully.

He said the Muslims have overwhelmingly voted his party in the by-elections held at two assembly seats recently and that it was a revelation that this community's leaning toward BJP was on the rise.