Effective implementation of court order on posters needed in TN

The poster industry depends on two markets - one is retail and the other corporate

shivani

Shivani Chaturvedi | October 27, 2017 | Chennai


#actors   #retail   #court order   #Tamil Nadu   #Posters   #police  
(Photo: Shivani Chaturvedi)
(Photo: Shivani Chaturvedi)

 People associated with the poster industry of Tamil Nadu are unsure about the effective implementation of the Madras high court order banning photos or pictures of living persons on posters, hoardings and banners.

Tamil Nadu has a flourishing industry of poster making. In Chennai alone, the industry has a turnover of about Rs 200 crore per year.
 
Such judgements have come in the past too, but has not been complied with, says Senthil Anand who owns a poster making company in Chennai. 
 
People put up posters, banners and flex boards on a temporary basis and remove them once the event is over. And this practice is going to continue unless the authorities concerned, including the police, takes stringent action, he adds.
 
The poster industry depends on two different markets, one is retail that includes film industry, politics, marriage function, and the other is corporate such as advertisements which promotes only brands and don’t depict any photos or pictures of people. 
 
How can a movie poster or banner be without filmstars?, question those associated with the industry.
 
Also, in Tamil Nadu there is a trend of personalised wedding banners for which there is a big market.
 
David Bharath Kumar, who is associated with an event management company, says, “In Tamil Nadu people put up posters and banners on every occasion. If the authorities concerned such as civic bodies and the police take appropriate action and make sure that posters and banners are not put up again, the poster industry would be hit hard.”  
 
The Madras high court on Tuesday asked the state government to ensure that "photos or pictures of such persons who are alive shall not be depicted by way of those banners, flex boards, sign-boards".
 

Comments

 

Other News

MDR on UPI: Can sustainability come without weakening the network?

The extraordinary transaction volumes and value (₹29.82 Lakh crore in August 2026 alone) of the Unified Payments Interface (UPI) have made it not only an Indian success story, but a global one. In 2024, UPI accounted for nearly 49% of the world’s real-time payment transaction volume, with more th

The Xi-Trump summit: The unending rivalry

Diplomacy is akin to an art, wherein the summitry, conflict resolution and negotiations form apt constituents of the entire context of deal making and “playing for keeps” in the international arena. The Xi-Trump summit in Washington last week, in which the American president broke all conside

“Indians, yet treated like outsiders”

Moving to Delhi-NCR for education can be an exciting experience for students from Northeast India. It gives us a chance to meet new people, experience a different culture and become more independent. But living away from home also comes with challenges that people who have not experienced them may not al

Import duty on major edible oils cut

The government has reduced the Basic Customs Duty (BCD) on major imported crude edible oils with a view to moderating domestic edible oil prices, providing relief to consumers and mitigating inflationary pressures arising from the sharp increase in international edible oil prices.  

From pyramid to platform: BRICS agenda for Global South

In his opening address at the 18th BRICS Summit in New Delhi on September 12, prime minister Narendra Modi did something India`s diplomacy has been building towards for three years: he moved the ‘Voice of the Global South’ from a slogan to a work plan. Addressing the leaders, he argued that t

How to realise the full transformative potential of PM-JAY

The Pradhan Mantri Jan Arogya Yojana (PM-JAY), a welfare scheme which covers approximately 45 crore beneficiaries across India, provides cashless health cover of Rs. 5 lakh per family per year. It is the largest health insurance scheme which helped crores of poor families by reducing out-of-pocket expend

Upcoming Conferences



-->

Archives

Current Issue

Opinion

Facebook Twitter Google Plus Linkedin Subscribe Newsletter

Twitter